We Call it the Golden Rule but Others Call it the Fiduciary Rule

There is a new law affecting the delivery of investment advice that is currently being phased into the regulatory mosaic of the financial services industry by the Department of Labor. The new law is known as the Fiduciary Rule. The goal of the new Fiduciary Rule is to prevent, minimize and disclose conflicts of interest when representatives provide investment advice on retirement assets. Acting as a fiduciary sometimes means advising clients not to take action like investing their money. Acting as a fiduciary can also mean advising a client to keep their pension instead of rolling it over to be invested with the investment firm. The DOL Fiduciary Rule is a much higher standard for the i

The First Question You Should Always Ask when Seeking Financial Advice

There has been a battle going on in Washington about how investment advice pertaining to your retirement savings will be delivered going forward. For those who don’t know about the upcoming changes – known as the Fiduciary Rule - you need to educate yourself so that you understand the kind of advice you are receiving. I don’t think most people want to be told they are getting unbiased advice when conflicts of interest exist. Let me explain: In the financial advice business there are two separate standards of client care. They are known as the Suitability Rule and the Fiduciary Standard. Let’s start by examining some differences between the Suitability Standard of Care and the Fiduciar

Trying to Reason with a Hurricane Season

www.emeraldam.com The updated map shows the latest foretasted track of Hurricane Irma and all active tropical tracks and models pertaining to the event. With the recent devastation in Texas and other southern states, we think extra attention to emerging storms is warranted this hurricane season, especially involving a category 5 like Irma. In addition to the obvious tragedy of the loss of life and property, significant storms can have implications for investors. Major storms can affect retail spending, insurance company profits and the price of oil just to name a few. Hope for the best, prepare for the worst and be careful. #RiskManagement


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Emerald Asset Management, Inc. is a Registered Investment Advisor. Advisory services are only offered to clients or prospective clients where Emerald Asset Management, Inc. and its representatives are properly licensed or exempt from licensure. This website is solely for informational purposes. Past performance is no guarantee of future returns. Investing involves risk and possible loss of principal capital. No advice may be rendered by Emerald Asset Management, Inc. unless a client service agreement is in place.